Privacy Policy – ChoiExpert

Last updated: 2025

Welcome to ChoiExpert (the “Website”). We are committed to protecting your privacy and operating in accordance with the Israeli Privacy Protection Law and Amendment 13 (2025), as well as the guidelines of the Privacy Protection Authority.

By using this Website, you agree to this Privacy Policy.

1. Information We Collect

We may collect the following types of information:

A. Information You Provide Voluntarily

Full name
Phone number
Email address
Message content submitted through forms or comments
Files or links you choose to upload

B. Information Collected Automatically

IP address
General (non-precise) location
Technical identifiers (User Agent, browser/device type)
Cookies and browsing activity
Security and fraud-prevention data

C. Information From External Platforms (If You Contact Us Through Them)

WhatsApp Business
Meta/Instagram Lead Forms
Analytics and advertising tools (Google Analytics, Meta Pixel, etc.)

✦ We never collect sensitive medical/health information without clear and explicit consent.

2. Legal Basis for Processing

We process personal data based on one or more of the following:

Active consent from the user when submitting details
User-initiated interaction (contacting us or requesting information)
Legitimate interest such as fraud prevention, security, and service improvement
Compliance with legal obligations, including record-keeping requirements

3. How We Use the Information

Responding to inquiries and service requests
Scheduling consultations or appointments
Improving user experience and website functionality
Detecting suspicious or irregular activity
Data analysis to enhance services
Personalized marketing — only with prior consent

❗We do not share personal data with third parties for advertising or marketing without explicit consent.

4. Cookies and Tracking Technologies

The Website uses cookies for the following purposes:

Basic functionality (login, display preferences)
Security and fraud prevention
Performance and analytics
Personalized advertising — only with consent

You may clear or block cookies at any time through your browser settings.

5. Sharing Information With Third Parties

We may use external service providers to operate the Website, such as:

Hosting and server providers, anti-spam tools, CRM systems, analytics tools, and email/WhatsApp delivery services.
Information is shared only as required for the service and subject to agreements designed to protect your privacy.

6. Your Rights Under Amendment 13

Every user may request:

A copy of all personal information stored about them
Correction of inaccurate or outdated information
Deletion of information — subject to legal and regulatory limitations
Opt-out from marketing communications

You may contact us at:
📩 info@choiexpert.com

We will do our best to respond within 30 business days, in accordance with the law.

7. Data Security

We implement industry-standard and reasonable security measures, including:

HTTPS/SSL encryption
Restricted internal access permissions
Detection and reporting of intrusion or spam attempts
Regular backups and internal privacy procedures

However, no online system can guarantee absolute security.

8. Data Retention

Information is retained only as needed for:

Service operation
Compliance with legal (accounting/tax/regulatory) requirements
Fraud prevention and security

Information that is no longer required will be deleted or anonymized.

9. Changes to This Policy

This policy may be updated from time to time.
The updated date will appear at the top of the page. Continued use of the Website constitutes acceptance of the updated version.

10. Contact Information

For any questions or requests related to privacy:
📩 info@choiexpert.com
🌍 https://choiexpert.com

❗Important Note

This policy is written in accordance with the law but does not constitute legal advice.
If your business collects sensitive medical information, medical compatibility assessments, or treatment documentation, you may need an additional dedicated section and to verify whether a Data Protection Officer (DPO) is required.